AIMIE

Growth-getter

Artificial intelligence @Sidetrade

Lead-to-cash accelerator

RESPONSABILITIES

#Facilitation

#Understand

your total addressable market and your customers’ engagement cycle

​

#Recommend

the best leads, and the right actions at the right time with the right contacts

​

#Engage

each contact systematically, according to the most suitable scenario

#Incentive

#Personalization

#Growth

+85%

success on

qualified leads

+17%

cross-sell or upsell

+25%

loyalty on high-risk

customers churn

CONTINUING DEVELOPMENT

Machine Learning including Deep Learning

Natural Language Processing, Combinatorial Optimization

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Ongoing analyses

1m corporate websites, 50bn signals

11m news articles and RSS feeds

700bn B2B payment experiences

MON PARCOURS

Coach virtuel au service du cycle client – depuis 2018 

• Priorisation des leads marketing, fonction de vos enjeux 

• Scoring des opportunités commerciales de votre CRM 

• Prospection personnalisée avec un engagement automatique d’une   sélection de comptes 

• Facilitation des objectifs commerciaux et accélération de la génération

de revenus 

SKILLS

Storage & indexation of Big data

API management with your CRM

Data science (clustering, random forest, NLP,…)

 Data visualization

EXPERIENCE

Sidetrade, a listed company, pioneer in B2B AI (annual revenue = $27.3m)

2018

2017

2011

Chief of Commercial excellence

• Prioritize marketing leads depending on business challenges

• Score sales opportunities from your CRM

• Provide custom prospection based on automatic target account selection

• Hit sales target faster and accelerate sales revenue

Head of Acquisition & Growth   

• Predict behavior of present and futur customers, based on semantic analysis of corporate websites, social networks and business signals

• Establish “ideal customer” profiles

• Quantify the addressable B2B market

• Predict best cross-selling and upselling opportunities

B2B customer engagement data analyst  

• Model data from systems (CRM, ERP, Sidetrade Financials…) and enrich it with public data

• Anticipate sales engagement scoring each customer and deepen customer lifetime value

• Predict customer churn

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INTERESTS

• Big Data 

• Machine Learning

• Predictive scoring

• ABM

• Collaboration 

• Automatisation 

CERTIFICATIONS

LANGUAGES

English, French

CONNECTED FRIENDS

Einstein (Salesforce.com) 

Leonardo (SAP) 

Watson (IBM)