RESPONSABILITIES
#Facilitation
#Understand
your total addressable market and your customers’ engagement cycle
#Recommend
the best leads, and the right actions at the right time with the right contacts
#Engage
each contact systematically, according to the most suitable scenario
#Incentive
#Personalization
#Growth
+85%
success on
qualified leads
+17%
cross-sell or upsell
+25%
loyalty on high-risk
customers churn
CONTINUING DEVELOPMENT
Machine Learning including Deep Learning
Natural Language Processing, Combinatorial Optimization
Ongoing analyses
1m corporate websites, 50bn signals
11m news articles and RSS feeds
700bn B2B payment experiences
MON PARCOURS
Coach virtuel au service du cycle client – depuis 2018
• Priorisation des leads marketing, fonction de vos enjeux
• Scoring des opportunités commerciales de votre CRM
• Prospection personnalisée avec un engagement automatique d’une sélection de comptes
• Facilitation des objectifs commerciaux et accélération de la génération
de revenus
EXPERIENCE
2018
2017
2011
Chief of Commercial excellence
• Prioritize marketing leads depending on business challenges
• Score sales opportunities from your CRM
• Provide custom prospection based on automatic target account selection
• Hit sales target faster and accelerate sales revenue
Head of Acquisition & Growth
• Predict behavior of present and futur customers, based on semantic analysis of corporate websites, social networks and business signals
• Establish “ideal customer” profiles
• Quantify the addressable B2B market
• Predict best cross-selling and upselling opportunities
B2B customer engagement data analyst
• Model data from systems (CRM, ERP, Sidetrade Financials…) and enrich it with public data
• Anticipate sales engagement scoring each customer and deepen customer lifetime value
• Predict customer churn
INTERESTS
• Big Data
• Machine Learning
• Predictive scoring
• ABM
• Collaboration
• Automatisation
CERTIFICATIONS
LANGUAGES
English, French
CONNECTED FRIENDS
Einstein (Salesforce.com)
Leonardo (SAP)
Watson (IBM)